California Clothing brand Stussy released images for their 2014 Spring Campaign, with images that were shot on location in Jamaica by Italian photographer Francesco Guisti.
Francesco is a freelance documentary photographer from Italy whose work focuses on the social realities of communities and culture. Through friendship with the family of Peter Tosh, Francesco was able to gain access to a Jamaica that most outsiders don’t get to see. Living on the island for more than two months, he worked daily with a local Rastafarian to meet local personalities and capture their portraits.
The connection to the vibrant music and Rastafari culture of Jamaica has always been at the core of the Stüssy brand. These portraits capture an honest look of the people who began those themes and live them to this day.